{"id":634,"date":"2026-05-01T06:03:41","date_gmt":"2026-05-01T06:03:41","guid":{"rendered":"http:\/\/localhost:7082\/portfolio-item\/reverie-dark\/"},"modified":"2026-05-01T06:03:41","modified_gmt":"2026-05-01T06:03:41","slug":"reverie","status":"publish","type":"portfolio","link":"https:\/\/digismarties.com\/?portfolio=reverie","title":{"rendered":"Reverie"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-s1-511e7ec3b13671db65b0b334f5352cf9\">\n.avia-section.p634-s1-511e7ec3b13671db65b0b334f5352cf9{\nbackground-color:#f7f7fa;\nbackground-image:unset;\n}\n<\/style>\n<div id='portfolio-hero'  class='avia-section p634-s1-511e7ec3b13671db65b0b334f5352cf9 main_color avia-section-huge avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-634'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-eyebrow-row-0348898cf34faeae701a1f1b8800d4a5\">\n.flex_column.p634-eyebrow-row-0348898cf34faeae701a1f1b8800d4a5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column p634-eyebrow-row-0348898cf34faeae701a1f1b8800d4a5 av_one_full  avia-builder-el-1  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-eyebrow-aad2e8942843fa1080735d33117e4eea\">\n#top .av_textblock_section.p634-eyebrow-aad2e8942843fa1080735d33117e4eea .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-eyebrow-aad2e8942843fa1080735d33117e4eea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>DTC &amp; LIFESTYLE \u2014 2024<\/p>\n<\/div><\/section><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-hero-left-8fb707ca1d9f5a90135ac1d72a4be7d4\">\n.flex_column.p634-hero-left-8fb707ca1d9f5a90135ac1d72a4be7d4{\npadding:0px 52px 0px 0px;\n}\n<\/style>\n<div  class='flex_column p634-hero-left-8fb707ca1d9f5a90135ac1d72a4be7d4 av_two_third  avia-builder-el-3  el_after_av_one_full  el_before_av_one_third  first av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-h1-0b3c096eb3e2551aeb1683b12973e6a3\">\n#top .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag{\nfont-size:88px;\n}\n.av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .special-heading-inner-border{\nborder-color:#f7f7fa;\n}\n.av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag .heading-wrap:before{\nborder-color:#f7f7fa;\n}\nbody .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag .heading-wrap:after{\nborder-color:#f7f7fa;\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag{\nfont-size:60px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag{\nfont-size:42px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 .av-special-heading-tag{\nfont-size:32px;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-h1-0b3c096eb3e2551aeb1683b12973e6a3 av-special-heading-h1 custom-color-heading  avia-builder-el-4  el_before_av_hr  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Reverie<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-sp1-8c5bf2aad0b52ee7250bd1dec144ac97\">\n#top .hr.hr-invisible.p634-sp1-8c5bf2aad0b52ee7250bd1dec144ac97{\nheight:20px;\n}\n<\/style>\n<div  class='hr p634-sp1-8c5bf2aad0b52ee7250bd1dec144ac97 hr-invisible  avia-builder-el-5  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0\">\n#top .av_textblock_section.p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0 .avia_textblock{\nfont-size:20px;\ncolor:rgba(10,10,20,0.58);\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .av_textblock_section.p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0 .avia_textblock{\nfont-size:18px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0 .avia_textblock{\nfont-size:16px;\n}\n}\n<\/style>\n<section  class='av_textblock_section p634-tagline-969c103e8b03f23b4f9ff46bbd25f4d0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>A DTC brand that sold out in 72 hours.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-d71e16bb81aecd61acaab484628bc575\">\n#top .av_textblock_section.p634-brief-d71e16bb81aecd61acaab484628bc575 .avia_textblock{\nfont-size:16px;\ncolor:rgba(10,10,20,0.42);\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .av_textblock_section.p634-brief-d71e16bb81aecd61acaab484628bc575 .avia_textblock{\nfont-size:15px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.p634-brief-d71e16bb81aecd61acaab484628bc575 .avia_textblock{\nfont-size:14px;\n}\n}\n<\/style>\n<section  class='av_textblock_section p634-brief-d71e16bb81aecd61acaab484628bc575 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Reverie had a product people loved and a brand that didn&#8217;t match. The packaging looked fine in a mood board and invisible on a shelf. The e-commerce site borrowed everything from competitors and distinguished nothing.<\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-hero-right-957481e45116cf8cdea17989fdfba858\">\n.flex_column.p634-hero-right-957481e45116cf8cdea17989fdfba858{\nborder-width:1px;\nborder-color:#d4d4e2;\nborder-style:solid;\nborder-radius:12px 12px 12px 12px;\npadding:32px 32px 32px 32px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-hero-right-957481e45116cf8cdea17989fdfba858 av_one_third  avia-builder-el-8  el_after_av_two_third  avia-builder-el-last  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ring-96a68fce759a7f5e5b8a09285b5a9fea\">\n.avia-image-container.p634-ring-96a68fce759a7f5e5b8a09285b5a9fea img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.p634-ring-96a68fce759a7f5e5b8a09285b5a9fea .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container p634-ring-96a68fce759a7f5e5b8a09285b5a9fea av-styling- avia-align-center  avia-builder-el-9  el_before_av_hr  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2178 avia-img-lazy-loading-not-2178 avia_image ' src=\"https:\/\/digismarties.com\/wp-content\/uploads\/2026\/05\/outcome-reverie-1.svg\" alt='' title='outcome-reverie'   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ring-sp-332716f5a7d7d8ee10f530761eb94a24\">\n#top .hr.hr-invisible.p634-ring-sp-332716f5a7d7d8ee10f530761eb94a24{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ring-sp-332716f5a7d7d8ee10f530761eb94a24 hr-invisible  avia-builder-el-10  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-res-lbl-5624889cc2a673d264171f46d7d0fba9\">\n#top .av_textblock_section.p634-res-lbl-5624889cc2a673d264171f46d7d0fba9 .avia_textblock{\nfont-size:10px;\ncolor:rgba(10,10,20,0.38);\n}\n<\/style>\n<section  class='av_textblock_section p634-res-lbl-5624889cc2a673d264171f46d7d0fba9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>OUTCOME<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-res-val-6ce552460957da74c5410a04759fc378\">\n#top .av_textblock_section.p634-res-val-6ce552460957da74c5410a04759fc378 .avia_textblock{\nfont-size:14px;\ncolor:#0a0a14;\n}\n<\/style>\n<section  class='av_textblock_section p634-res-val-6ce552460957da74c5410a04759fc378 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Sold out in 72 hours \u2014 4.8 average review score at launch<\/p>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-s2-e0cfaa4c0aab3179ac6641749076a67d\">\n.avia-section.p634-s2-e0cfaa4c0aab3179ac6641749076a67d{\nbackground-color:#f0f0f8;\nbackground-image:unset;\nposition:relative;\n}\n.avia-section.p634-s2-e0cfaa4c0aab3179ac6641749076a67d .avia-divider-svg-bottom svg{\nheight:50px;\nwidth:calc(100% + 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id=\"style-css-p634-cover-img-12ce305992b8efed11dd62efdfe72b13\">\n.avia-image-container.p634-cover-img-12ce305992b8efed11dd62efdfe72b13 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.p634-cover-img-12ce305992b8efed11dd62efdfe72b13 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container p634-cover-img-12ce305992b8efed11dd62efdfe72b13 av-styling- avia-align-  avia-builder-el-15  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='wp-image-2259 avia-img-lazy-loading-not-2259 avia_image ' src=\"https:\/\/digismarties.com\/wp-content\/uploads\/2026\/05\/card-reverie-light-1.svg\" alt='' title='card-reverie-light'   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-sec-ce00f135984f49ccad22ff71135bd846\">\n.avia-section.p634-meta-sec-ce00f135984f49ccad22ff71135bd846{\nbackground-color:#f7f7fa;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section p634-meta-sec-ce00f135984f49ccad22ff71135bd846 custom avia-section-default avia-no-border-styling  avia-builder-el-16  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-634'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-sp-f6711534755b6a6925394a001e47c23e\">\n#top .hr.hr-invisible.p634-meta-sp-f6711534755b6a6925394a001e47c23e{\nheight:80px;\n}\n<\/style>\n<div  class='hr p634-meta-sp-f6711534755b6a6925394a001e47c23e hr-invisible  avia-builder-el-17  el_before_av_one_fourth  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-c1-b9f9911c60e3d3f32f367e302e21a95f\">\n.flex_column.p634-meta-c1-b9f9911c60e3d3f32f367e302e21a95f{\npadding:32px 24px 0px 0px;\n}\n<\/style>\n<div  class='flex_column p634-meta-c1-b9f9911c60e3d3f32f367e302e21a95f av_one_fourth  avia-builder-el-18  el_after_av_hr  el_before_av_one_fourth  first no_margin flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-ib1-863239541ff0e134da2d3be6927b39f3\">\n.iconbox.p634-meta-ib1-863239541ff0e134da2d3be6927b39f3 .iconbox_icon{\nbackground-color:#e84a5f;\nborder:1px solid #e84a5f;\ncolor:#ffffff;\n}\n.iconbox.p634-meta-ib1-863239541ff0e134da2d3be6927b39f3 .iconbox_icon.avia-svg-icon svg:first-child{\nfill:#ffffff;\nstroke:#ffffff;\n}\n#top #wrap_all .iconbox.p634-meta-ib1-863239541ff0e134da2d3be6927b39f3 .iconbox_content_title{\nfont-size:11px;\ncolor:#e84a5f;\n}\n.iconbox.p634-meta-ib1-863239541ff0e134da2d3be6927b39f3 .iconbox_content_container{\nfont-size:16px;\ncolor:rgba(10,10,20,0.62);\n}\n<\/style>\n<article  class='iconbox iconbox_top p634-meta-ib1-863239541ff0e134da2d3be6927b39f3 av-no-box  avia-builder-el-19  avia-builder-el-no-sibling '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: YEAR\"><div class='iconbox_icon heading-color avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='calendar' data-av_iconset='svg_entypo-fontello' ><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"29\" height=\"32\" viewBox=\"0 0 29 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\">\n<title id='av-svg-title-1'>Calendar<\/title>\n<desc id='av-svg-desc-1'>Calendar<\/desc>\n<path d=\"M25.6 4.8q1.344 0 2.272 0.928t0.928 2.272v19.2q0 1.28-0.928 2.24t-2.272 0.96h-22.4q-1.28 0-2.24-0.96t-0.96-2.24v-19.2q0-1.344 0.96-2.272t2.24-0.928h1.472v3.2h5.12v-3.2h9.28v3.2h5.12v-3.2h1.408zM25.6 27.2v-12.8h-22.4v12.8h22.4zM8.32 1.6v5.44h-2.24v-5.44h2.24zM22.72 1.6v5.44h-2.24v-5.44h2.24z\"><\/path>\n<\/svg><\/div><h3 class='iconbox_content_title '  itemprop=\"headline\" >YEAR<\/h3><\/header><div class='iconbox_content_container av_inherit_color'  itemprop=\"text\" ><p>Launched in 2024<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-c2-d42e284a0423797dff7bee966983949b\">\n.flex_column.p634-meta-c2-d42e284a0423797dff7bee966983949b{\npadding:32px 24px 0px 24px;\n}\n<\/style>\n<div  class='flex_column p634-meta-c2-d42e284a0423797dff7bee966983949b av_one_fourth  avia-builder-el-20  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982\">\n.iconbox.p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982 .iconbox_icon{\nbackground-color:#e84a5f;\nborder:1px solid #e84a5f;\ncolor:#ffffff;\n}\n.iconbox.p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982 .iconbox_icon.avia-svg-icon svg:first-child{\nfill:#ffffff;\nstroke:#ffffff;\n}\n#top #wrap_all .iconbox.p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982 .iconbox_content_title{\nfont-size:11px;\ncolor:#e84a5f;\n}\n.iconbox.p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982 .iconbox_content_container{\nfont-size:16px;\ncolor:rgba(10,10,20,0.62);\n}\n<\/style>\n<article  class='iconbox iconbox_top p634-meta-ib2-0f9bb5a55749be37b9375bd36991d982 av-no-box  avia-builder-el-21  avia-builder-el-no-sibling '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: ROLE\"><div class='iconbox_icon heading-color avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='user' data-av_iconset='svg_entypo-fontello' ><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"30\" height=\"32\" viewBox=\"0 0 30 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-2' aria-describedby='av-svg-desc-2' role=\"graphics-symbol\">\n<title id='av-svg-title-2'>User<\/title>\n<desc id='av-svg-desc-2'>User<\/desc>\n<path d=\"M23.552 23.104q6.528 2.304 6.528 3.904v3.392h-30.080v-3.392q0-1.6 6.528-3.904 3.008-1.088 4.096-2.208t1.088-3.040q0-0.704-0.704-1.568t-1.024-2.336q-0.064-0.384-0.288-0.576t-0.448-0.256-0.448-0.544-0.288-1.376q0-0.512 0.16-0.832t0.288-0.384l0.128-0.128q-0.256-1.6-0.384-2.816-0.128-1.728 1.312-3.584t5.024-1.856 5.056 1.856 1.28 3.584l-0.384 2.816q0.576 0.256 0.576 1.344-0.064 0.896-0.288 1.376t-0.448 0.544-0.448 0.256-0.288 0.576q-0.256 1.536-0.992 2.368t-0.736 1.536q0 1.92 1.12 3.040t4.064 2.208z\"><\/path>\n<\/svg><\/div><h3 class='iconbox_content_title '  itemprop=\"headline\" >ROLE<\/h3><\/header><div class='iconbox_content_container av_inherit_color'  itemprop=\"text\" ><p>Creative Director<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-c3-c510ebcbe9d369ea397f3a237fae7770\">\n.flex_column.p634-meta-c3-c510ebcbe9d369ea397f3a237fae7770{\npadding:32px 24px 0px 24px;\n}\n<\/style>\n<div  class='flex_column p634-meta-c3-c510ebcbe9d369ea397f3a237fae7770 av_one_fourth  avia-builder-el-22  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-ib3-519598a5616c635c0602e9848104cba5\">\n.iconbox.p634-meta-ib3-519598a5616c635c0602e9848104cba5 .iconbox_icon{\nbackground-color:#e84a5f;\nborder:1px solid #e84a5f;\ncolor:#ffffff;\n}\n.iconbox.p634-meta-ib3-519598a5616c635c0602e9848104cba5 .iconbox_icon.avia-svg-icon svg:first-child{\nfill:#ffffff;\nstroke:#ffffff;\n}\n#top #wrap_all .iconbox.p634-meta-ib3-519598a5616c635c0602e9848104cba5 .iconbox_content_title{\nfont-size:11px;\ncolor:#e84a5f;\n}\n.iconbox.p634-meta-ib3-519598a5616c635c0602e9848104cba5 .iconbox_content_container{\nfont-size:16px;\ncolor:rgba(10,10,20,0.62);\n}\n<\/style>\n<article  class='iconbox iconbox_top p634-meta-ib3-519598a5616c635c0602e9848104cba5 av-no-box  avia-builder-el-23  avia-builder-el-no-sibling '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: SERVICES\"><div class='iconbox_icon heading-color avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='briefcase' data-av_iconset='svg_entypo-fontello' ><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewBox=\"0 0 32 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-3' aria-describedby='av-svg-desc-3' role=\"graphics-symbol\">\n<title id='av-svg-title-3'>Briefcase<\/title>\n<desc id='av-svg-desc-3'>Briefcase<\/desc>\n<path d=\"M14.592 16.768v3.2h-14.592q0.256-7.232 0.32-9.344 0.128-3.456 3.2-3.456h5.12q0.512-0.832 1.184-2.144t0.736-1.44q0.448-0.832 0.736-1.024t1.184-0.192h7.104q0.832 0 1.152 0.224t0.704 0.992q0.576 1.024 1.92 3.584h5.12q3.072 0 3.2 3.456l0.32 9.344h-14.528v-3.2h-2.88zM12.224 5.44l-0.896 1.728h9.344l-0.896-1.728q-0.448-0.832-1.344-0.832h-4.864q-0.896 0-1.344 0.832zM17.472 24.768v-3.2h13.76q-0.192 2.816-0.32 5.312-0.192 2.688-2.88 2.688h-24q-2.88 0-2.88-2.688l-0.32-5.312h13.76v3.2h2.88z\"><\/path>\n<\/svg><\/div><h3 class='iconbox_content_title '  itemprop=\"headline\" >SERVICES<\/h3><\/header><div class='iconbox_content_container av_inherit_color'  itemprop=\"text\" ><p>Identity, Pack, E-Comm<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-c4-cd03300ecc9dbe19e00ddd8d12f744a4\">\n.flex_column.p634-meta-c4-cd03300ecc9dbe19e00ddd8d12f744a4{\npadding:32px 0px 0px 24px;\n}\n<\/style>\n<div  class='flex_column p634-meta-c4-cd03300ecc9dbe19e00ddd8d12f744a4 av_one_fourth  avia-builder-el-24  el_after_av_one_fourth  el_before_av_hr  no_margin flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-ib4-099a4bda7aecea429138357852b5e6d1\">\n.iconbox.p634-meta-ib4-099a4bda7aecea429138357852b5e6d1 .iconbox_icon{\nbackground-color:#e84a5f;\nborder:1px solid #e84a5f;\ncolor:#ffffff;\n}\n.iconbox.p634-meta-ib4-099a4bda7aecea429138357852b5e6d1 .iconbox_icon.avia-svg-icon svg:first-child{\nfill:#ffffff;\nstroke:#ffffff;\n}\n#top #wrap_all .iconbox.p634-meta-ib4-099a4bda7aecea429138357852b5e6d1 .iconbox_content_title{\nfont-size:11px;\ncolor:#e84a5f;\n}\n.iconbox.p634-meta-ib4-099a4bda7aecea429138357852b5e6d1 .iconbox_content_container{\nfont-size:16px;\ncolor:rgba(10,10,20,0.62);\n}\n<\/style>\n<article  class='iconbox iconbox_top p634-meta-ib4-099a4bda7aecea429138357852b5e6d1 av-no-box  avia-builder-el-25  avia-builder-el-no-sibling '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class=\"iconbox_content\"><header class=\"entry-content-header\" aria-label=\"Icon: INDUSTRY\"><div class='iconbox_icon heading-color avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='tag' data-av_iconset='svg_entypo-fontello' ><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"31\" height=\"32\" viewBox=\"0 0 31 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-4' aria-describedby='av-svg-desc-4' role=\"graphics-symbol\">\n<title id='av-svg-title-4'>Tag<\/title>\n<desc id='av-svg-desc-4'>Tag<\/desc>\n<path d=\"M30.208 0.64q1.152 3.392-0.256 6.368t-4.096 5.024l0.576 0.768q0.512 0.896 0.192 1.728l-1.536 5.056q-0.384 0.96-1.152 1.472l-14.848 10.496q-1.344 0.96-2.048-0.128l-6.72-9.728q-0.384-0.576-0.288-1.248t0.672-1.056l14.848-10.496q0.832-0.576 1.728-0.576h5.056q0.96 0 1.536 0.832l0.896 1.28q5.376-4.16 3.648-9.152-0.32-0.896 0.576-1.28 1.024-0.256 1.216 0.64zM23.296 15.616q1.28-1.024 1.088-2.56l-1.024 0.512q-0.256 0.128-0.384 0.128-0.576 0-0.896-0.576-0.384-0.96 0.512-1.28l0.768-0.448q-1.536-1.088-2.944 0-0.896 0.576-1.088 1.632t0.448 1.952q0.576 0.832 1.632 1.024t1.888-0.384z\"><\/path>\n<\/svg><\/div><h3 class='iconbox_content_title '  itemprop=\"headline\" >INDUSTRY<\/h3><\/header><div class='iconbox_content_container av_inherit_color'  itemprop=\"text\" ><p>DTC &amp; Lifestyle<\/p>\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-bot-55f652998b3fc1dc358c50fbaf6fe33a\">\n#top .hr.hr-invisible.p634-meta-bot-55f652998b3fc1dc358c50fbaf6fe33a{\nheight:80px;\n}\n<\/style>\n<div  class='hr p634-meta-bot-55f652998b3fc1dc358c50fbaf6fe33a hr-invisible  avia-builder-el-26  el_after_av_one_fourth  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-s3-f5d46cfe56cc761d157da32b33bcab24\">\n.avia-section.p634-s3-f5d46cfe56cc761d157da32b33bcab24{\nbackground-color:#f7f7fa;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section p634-s3-f5d46cfe56cc761d157da32b33bcab24 main_color avia-section-large avia-no-border-styling  avia-builder-el-27  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-634'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-text-4bf38ea46df48e0c63469b6cee164c1b\">\n.flex_column.p634-brief-text-4bf38ea46df48e0c63469b6cee164c1b{\npadding:0px 56px 0px 0px;\n}\n<\/style>\n<div  class='flex_column p634-brief-text-4bf38ea46df48e0c63469b6cee164c1b av_two_third  avia-builder-el-28  el_before_av_one_third  avia-builder-el-first  first av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-lbl-b3be840ba2eaa58945df1f35bd1ae76c\">\n#top .av_textblock_section.p634-brief-lbl-b3be840ba2eaa58945df1f35bd1ae76c .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-brief-lbl-b3be840ba2eaa58945df1f35bd1ae76c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>THE BRIEF<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-sp1-2f5d936d7b67fe1078a71713953556b7\">\n#top .hr.hr-invisible.p634-brief-sp1-2f5d936d7b67fe1078a71713953556b7{\nheight:20px;\n}\n<\/style>\n<div  class='hr p634-brief-sp1-2f5d936d7b67fe1078a71713953556b7 hr-invisible  avia-builder-el-30  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-p1-eac0530413e0797357a0b72087180884\">\n#top .av_textblock_section.p634-brief-p1-eac0530413e0797357a0b72087180884 .avia_textblock{\nfont-size:17px;\ncolor:rgba(10,10,20,0.72);\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .av_textblock_section.p634-brief-p1-eac0530413e0797357a0b72087180884 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.p634-brief-p1-eac0530413e0797357a0b72087180884 .avia_textblock{\nfont-size:15px;\n}\n}\n<\/style>\n<section  class='av_textblock_section p634-brief-p1-eac0530413e0797357a0b72087180884 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Reverie had a product people loved and a brand that didn&#8217;t match. The packaging looked fine in a mood board and invisible on a shelf. The e-commerce site borrowed everything from competitors and distinguished nothing.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-sp2-39abe2d8307dc26a4c7ab7c4eb0727ce\">\n#top .hr.hr-invisible.p634-brief-sp2-39abe2d8307dc26a4c7ab7c4eb0727ce{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-brief-sp2-39abe2d8307dc26a4c7ab7c4eb0727ce hr-invisible  avia-builder-el-32  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-brief-p2-dfa64a258103261988a72492a2143ea4\">\n#top .av_textblock_section.p634-brief-p2-dfa64a258103261988a72492a2143ea4 .avia_textblock{\nfont-size:17px;\ncolor:rgba(10,10,20,0.48);\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .av_textblock_section.p634-brief-p2-dfa64a258103261988a72492a2143ea4 .avia_textblock{\nfont-size:16px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.p634-brief-p2-dfa64a258103261988a72492a2143ea4 .avia_textblock{\nfont-size:15px;\n}\n}\n<\/style>\n<section  class='av_textblock_section p634-brief-p2-dfa64a258103261988a72492a2143ea4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>We built a brand that made the product feel inevitable \u2014 packaging that stopped people mid-scroll, an e-commerce experience built to convert, and a launch campaign designed to sell out fast.<\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-meta-card-ab8010b70f3aafafb642e1a1be8363fa\">\n.flex_column.p634-meta-card-ab8010b70f3aafafb642e1a1be8363fa{\nborder-width:1px;\nborder-color:#d4d4e2;\nborder-style:solid;\nborder-radius:12px 12px 12px 12px;\npadding:36px 36px 36px 36px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-meta-card-ab8010b70f3aafafb642e1a1be8363fa av_one_third  avia-builder-el-34  el_after_av_two_third  avia-builder-el-last  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-lbl1-3792294b29c723c0d6b84f332737a9c5\">\n#top .av_textblock_section.p634-mc-lbl1-3792294b29c723c0d6b84f332737a9c5 .avia_textblock{\nfont-size:10px;\ncolor:rgba(10,10,20,0.32);\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-lbl1-3792294b29c723c0d6b84f332737a9c5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>YEAR<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-sp1-a7a3484ff35bd595696da413cc2b92e9\">\n#top .hr.hr-invisible.p634-mc-sp1-a7a3484ff35bd595696da413cc2b92e9{\nheight:6px;\n}\n<\/style>\n<div  class='hr p634-mc-sp1-a7a3484ff35bd595696da413cc2b92e9 hr-invisible  avia-builder-el-36  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-val1-1ba7fee0bed25185fb37fbf0990b0bc4\">\n#top .av_textblock_section.p634-mc-val1-1ba7fee0bed25185fb37fbf0990b0bc4 .avia_textblock{\nfont-size:14px;\ncolor:#0a0a14;\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-val1-1ba7fee0bed25185fb37fbf0990b0bc4 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>2024<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-div1-da16c0e876dc6a4c58c1021c85231b96\">\n#top .hr.p634-mc-div1-da16c0e876dc6a4c58c1021c85231b96{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-mc-div1-da16c0e876dc6a4c58c1021c85231b96 .hr-inner{\nwidth:100%;\nborder-color:#d4d4e2;\n}\n<\/style>\n<div  class='hr p634-mc-div1-da16c0e876dc6a4c58c1021c85231b96 hr-custom  avia-builder-el-38  el_after_av_textblock  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-lbl2-45ca50e9b689fdfe085f822b4f31404c\">\n#top .av_textblock_section.p634-mc-lbl2-45ca50e9b689fdfe085f822b4f31404c .avia_textblock{\nfont-size:10px;\ncolor:rgba(10,10,20,0.32);\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-lbl2-45ca50e9b689fdfe085f822b4f31404c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>ROLE<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-sp2-a95276aadde84200d8d69dad4142bbbb\">\n#top .hr.hr-invisible.p634-mc-sp2-a95276aadde84200d8d69dad4142bbbb{\nheight:6px;\n}\n<\/style>\n<div  class='hr p634-mc-sp2-a95276aadde84200d8d69dad4142bbbb hr-invisible  avia-builder-el-40  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-val2-dcce5773009485ed85d3c8ab4768c1df\">\n#top .av_textblock_section.p634-mc-val2-dcce5773009485ed85d3c8ab4768c1df .avia_textblock{\nfont-size:14px;\ncolor:#0a0a14;\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-val2-dcce5773009485ed85d3c8ab4768c1df '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Creative Director<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-div2-cc00fb4b9659cfabfe9633a9c76a9c3f\">\n#top .hr.p634-mc-div2-cc00fb4b9659cfabfe9633a9c76a9c3f{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-mc-div2-cc00fb4b9659cfabfe9633a9c76a9c3f .hr-inner{\nwidth:100%;\nborder-color:#d4d4e2;\n}\n<\/style>\n<div  class='hr p634-mc-div2-cc00fb4b9659cfabfe9633a9c76a9c3f hr-custom  avia-builder-el-42  el_after_av_textblock  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-lbl3-e8d79fe36e0f99164e7d2b490a1a8854\">\n#top .av_textblock_section.p634-mc-lbl3-e8d79fe36e0f99164e7d2b490a1a8854 .avia_textblock{\nfont-size:10px;\ncolor:rgba(10,10,20,0.32);\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-lbl3-e8d79fe36e0f99164e7d2b490a1a8854 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>SERVICES<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-sp3-9c3c5786b119730fe7f2bdea606d3077\">\n#top .hr.hr-invisible.p634-mc-sp3-9c3c5786b119730fe7f2bdea606d3077{\nheight:6px;\n}\n<\/style>\n<div  class='hr p634-mc-sp3-9c3c5786b119730fe7f2bdea606d3077 hr-invisible  avia-builder-el-44  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-val3-46d22dff831929f10e7dab950b4edc6a\">\n#top .av_textblock_section.p634-mc-val3-46d22dff831929f10e7dab950b4edc6a .avia_textblock{\nfont-size:13px;\ncolor:#0a0a14;\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-val3-46d22dff831929f10e7dab950b4edc6a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Brand Identity, Packaging, E-Commerce, Campaign<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-div3-12be1be1c072353e4aec26f5ce5c065f\">\n#top .hr.p634-mc-div3-12be1be1c072353e4aec26f5ce5c065f{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-mc-div3-12be1be1c072353e4aec26f5ce5c065f .hr-inner{\nwidth:100%;\nborder-color:#d4d4e2;\n}\n<\/style>\n<div  class='hr p634-mc-div3-12be1be1c072353e4aec26f5ce5c065f hr-custom  avia-builder-el-46  el_after_av_textblock  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-lbl4-05cf92f814ed99c793007eedaaba8e1a\">\n#top .av_textblock_section.p634-mc-lbl4-05cf92f814ed99c793007eedaaba8e1a .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-lbl4-05cf92f814ed99c793007eedaaba8e1a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>RESULT<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-sp4-db1d0f17542808d131f7efcb1d0ea3b8\">\n#top .hr.hr-invisible.p634-mc-sp4-db1d0f17542808d131f7efcb1d0ea3b8{\nheight:6px;\n}\n<\/style>\n<div  class='hr p634-mc-sp4-db1d0f17542808d131f7efcb1d0ea3b8 hr-invisible  avia-builder-el-48  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-mc-val4-1026c1e01f41a9513928f9ca68884e18\">\n#top .av_textblock_section.p634-mc-val4-1026c1e01f41a9513928f9ca68884e18 .avia_textblock{\nfont-size:14px;\ncolor:#0a0a14;\n}\n<\/style>\n<section  class='av_textblock_section p634-mc-val4-1026c1e01f41a9513928f9ca68884e18 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Sold out in 72 hours \u2014 4.8 review score at launch<\/p>\n<\/div><\/section><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-s4-7367f4cbbabd6d383cf3eb9799cf5424\">\n.avia-section.p634-s4-7367f4cbbabd6d383cf3eb9799cf5424{\nbackground-color:#f7f7fa;\nbackground-image:unset;\n}\n<\/style>\n<div id='portfolio-impact'  class='avia-section p634-s4-7367f4cbbabd6d383cf3eb9799cf5424 main_color avia-section-large avia-no-border-styling  avia-builder-el-50  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-634'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-hdr-ce9785a6505e939f6715d398247820bc\">\n.flex_column.p634-impact-hdr-ce9785a6505e939f6715d398247820bc{\npadding:0px 0px 52px 0px;\n}\n<\/style>\n<div  class='flex_column p634-impact-hdr-ce9785a6505e939f6715d398247820bc av_one_full  avia-builder-el-51  el_before_av_one_fifth  avia-builder-el-first  first flex_column_div av-animated-generic bottom-to-top  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-lbl-06a0098e96f510c6cbadb60bdaff353e\">\n#top .av_textblock_section.p634-impact-lbl-06a0098e96f510c6cbadb60bdaff353e .avia_textblock{\nfont-size:11px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-impact-lbl-06a0098e96f510c6cbadb60bdaff353e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>THE IMPACT<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-sp-02cb778c097e224d30dee84441d5d062\">\n#top .hr.hr-invisible.p634-impact-sp-02cb778c097e224d30dee84441d5d062{\nheight:14px;\n}\n<\/style>\n<div  class='hr p634-impact-sp-02cb778c097e224d30dee84441d5d062 hr-invisible  avia-builder-el-53  el_after_av_textblock  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-h2-60856dc575c24e926d82f7979d93d345\">\n#top .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag{\nfont-size:44px;\n}\n.av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .special-heading-inner-border{\nborder-color:#f7f7fa;\n}\n.av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag .heading-wrap:before{\nborder-color:#f7f7fa;\n}\nbody .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag .heading-wrap:after{\nborder-color:#f7f7fa;\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag{\nfont-size:32px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-impact-h2-60856dc575c24e926d82f7979d93d345 .av-special-heading-tag{\nfont-size:26px;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-impact-h2-60856dc575c24e926d82f7979d93d345 av-special-heading-h2 custom-color-heading  avia-builder-el-54  el_after_av_hr  el_before_av_hr '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >What Reverie tracked on launch week.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-sp2-c42b8b1bb4c0b49756eb8819e1d3dfc9\">\n#top .hr.hr-invisible.p634-impact-sp2-c42b8b1bb4c0b49756eb8819e1d3dfc9{\nheight:10px;\n}\n<\/style>\n<div  class='hr p634-impact-sp2-c42b8b1bb4c0b49756eb8819e1d3dfc9 hr-invisible  avia-builder-el-55  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-impact-sub-28d27cc30fd69c8f9c5b59cc68a4c648\">\n#top .av_textblock_section.p634-impact-sub-28d27cc30fd69c8f9c5b59cc68a4c648 .avia_textblock{\nfont-size:15px;\ncolor:rgba(10,10,20,0.35);\n}\n<\/style>\n<section  class='av_textblock_section p634-impact-sub-28d27cc30fd69c8f9c5b59cc68a4c648 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>Seventy-two hours. One brand that made every unit feel worth waiting for.<\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat1-col-9bb9256f3b43095d09c4481a5fd48058\">\n.flex_column.p634-stat1-col-9bb9256f3b43095d09c4481a5fd48058{\nborder-width:1px;\nborder-color:rgba(10,10,20,0.1);\nborder-style:solid;\nborder-radius:14px 14px 14px 14px;\npadding:44px 32px 44px 32px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-stat1-col-9bb9256f3b43095d09c4481a5fd48058 av_one_fifth  avia-builder-el-57  el_after_av_one_full  el_before_av_one_fifth  first av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996\">\n#top .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#e84a5f;\nfont-size:12px;\n}\nbody .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag{\nfont-size:12px;\n}\n.av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-stat1-lbl-fbc19b531c09b65d79d35e8a733f5996 av-special-heading-h6 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-58  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h6 class='av-special-heading-tag '  itemprop=\"headline\"  >SELL-OUT<\/h6><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat1-line-110d8c12081cb9bb0b7f58a7b8ebac9e\">\n#top .hr.p634-stat1-line-110d8c12081cb9bb0b7f58a7b8ebac9e{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-stat1-line-110d8c12081cb9bb0b7f58a7b8ebac9e .hr-inner{\nwidth:28px;\nborder-color:#e84a5f;\n}\n<\/style>\n<div  class='hr p634-stat1-line-110d8c12081cb9bb0b7f58a7b8ebac9e hr-custom  avia-builder-el-59  el_after_av_heading  el_before_av_animated_numbers  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat1-08e75c174a9962f06fa4bce21f5ba4cf\">\n.avia-animated-number.p634-stat1-08e75c174a9962f06fa4bce21f5ba4cf .avia-animated-number-icon.avia-svg-icon svg:first-child{\nfill:#0a0a14;\nstroke:#0a0a14;\n}\n#top .avia-animated-number.p634-stat1-08e75c174a9962f06fa4bce21f5ba4cf .avia-animated-number-title{\nfont-size:64px;\ncolor:#0a0a14;\n}\n#top .avia-animated-number.p634-stat1-08e75c174a9962f06fa4bce21f5ba4cf .avia-animated-number-content{\nfont-size:13px;\ncolor:rgba(10,10,20,0.45);\n}\n<\/style>\n<div  class=\"avia-animated-number p634-stat1-08e75c174a9962f06fa4bce21f5ba4cf av-force-default-color avia_animate_when_visible  avia-builder-el-60  el_after_av_hr  avia-builder-el-last  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"72\" data-start_from=\"0\">72<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Full inventory cleared<\/p>\n<\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat2-col-aabcf940ba12a385fcccc612ad8ccaa9\">\n.flex_column.p634-stat2-col-aabcf940ba12a385fcccc612ad8ccaa9{\nborder-width:1px;\nborder-color:rgba(10,10,20,0.1);\nborder-style:solid;\nborder-radius:14px 14px 14px 14px;\npadding:44px 32px 44px 32px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-stat2-col-aabcf940ba12a385fcccc612ad8ccaa9 av_one_fifth  avia-builder-el-61  el_after_av_one_fifth  el_before_av_one_fifth  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b\">\n#top .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#e84a5f;\nfont-size:12px;\n}\nbody .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag{\nfont-size:12px;\n}\n.av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-stat2-lbl-d2f74b123f967e04a5feb8d1ee02c78b av-special-heading-h6 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-62  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h6 class='av-special-heading-tag '  itemprop=\"headline\"  >IMPRESSIONS<\/h6><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat2-line-edfd48fd74b60fab25752441468d136d\">\n#top .hr.p634-stat2-line-edfd48fd74b60fab25752441468d136d{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-stat2-line-edfd48fd74b60fab25752441468d136d .hr-inner{\nwidth:28px;\nborder-color:#e84a5f;\n}\n<\/style>\n<div  class='hr p634-stat2-line-edfd48fd74b60fab25752441468d136d hr-custom  avia-builder-el-63  el_after_av_heading  el_before_av_animated_numbers  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat2-4e8aa63c43cd5b20823beb977fa682f0\">\n.avia-animated-number.p634-stat2-4e8aa63c43cd5b20823beb977fa682f0 .avia-animated-number-icon.avia-svg-icon svg:first-child{\nfill:#0a0a14;\nstroke:#0a0a14;\n}\n#top .avia-animated-number.p634-stat2-4e8aa63c43cd5b20823beb977fa682f0 .avia-animated-number-title{\nfont-size:64px;\ncolor:#0a0a14;\n}\n#top .avia-animated-number.p634-stat2-4e8aa63c43cd5b20823beb977fa682f0 .avia-animated-number-content{\nfont-size:13px;\ncolor:rgba(10,10,20,0.45);\n}\n<\/style>\n<div  class=\"avia-animated-number p634-stat2-4e8aa63c43cd5b20823beb977fa682f0 av-force-default-color avia_animate_when_visible  avia-builder-el-64  el_after_av_hr  avia-builder-el-last  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"340\" data-start_from=\"0\">340<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Above projected organic reach<\/p>\n<\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat3-col-e4127d11b3e037d620e0b4d9f7de01e5\">\n.flex_column.p634-stat3-col-e4127d11b3e037d620e0b4d9f7de01e5{\nborder-width:1px;\nborder-color:#e84a5f;\nborder-style:solid;\nborder-radius:14px 14px 14px 14px;\npadding:44px 32px 44px 32px;\nbackground-color:#fdf5f6;\n}\n<\/style>\n<div  class='flex_column p634-stat3-col-e4127d11b3e037d620e0b4d9f7de01e5 av_one_fifth  avia-builder-el-65  el_after_av_one_fifth  el_before_av_one_fifth  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e\">\n#top .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#e84a5f;\nfont-size:12px;\n}\nbody .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag{\nfont-size:12px;\n}\n.av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .special-heading-inner-border{\nborder-color:#fdf5f6;\n}\n.av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag .heading-wrap:before{\nborder-color:#fdf5f6;\n}\nbody .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag .heading-wrap:after{\nborder-color:#fdf5f6;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-stat3-lbl-4685e1077d9352de2c1c26fd0cf5b62e av-special-heading-h6 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-66  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h6 class='av-special-heading-tag '  itemprop=\"headline\"  >REVIEW SCORE<\/h6><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat3-line-e8fe50bfbfc7ed678cf6d0691f408430\">\n#top .hr.p634-stat3-line-e8fe50bfbfc7ed678cf6d0691f408430{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-stat3-line-e8fe50bfbfc7ed678cf6d0691f408430 .hr-inner{\nwidth:28px;\nborder-color:#e84a5f;\n}\n<\/style>\n<div  class='hr p634-stat3-line-e8fe50bfbfc7ed678cf6d0691f408430 hr-custom  avia-builder-el-67  el_after_av_heading  el_before_av_animated_numbers  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat3-25d2bd9fd5f6a4229e9d7f3494033ba8\">\n.avia-animated-number.p634-stat3-25d2bd9fd5f6a4229e9d7f3494033ba8 .avia-animated-number-icon.avia-svg-icon svg:first-child{\nfill:#0a0a14;\nstroke:#0a0a14;\n}\n#top .avia-animated-number.p634-stat3-25d2bd9fd5f6a4229e9d7f3494033ba8 .avia-animated-number-title{\nfont-size:64px;\ncolor:#0a0a14;\n}\n#top .avia-animated-number.p634-stat3-25d2bd9fd5f6a4229e9d7f3494033ba8 .avia-animated-number-content{\nfont-size:13px;\ncolor:rgba(10,10,20,0.55);\n}\n<\/style>\n<div  class=\"avia-animated-number p634-stat3-25d2bd9fd5f6a4229e9d7f3494033ba8 av-force-default-color avia_animate_when_visible  avia-builder-el-68  el_after_av_hr  avia-builder-el-last  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"4\" data-start_from=\"0\">4<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Average review at launch<\/p>\n<\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat4-col-fcc9fd6811dc802a49762467726c1cdc\">\n.flex_column.p634-stat4-col-fcc9fd6811dc802a49762467726c1cdc{\nborder-width:1px;\nborder-color:rgba(10,10,20,0.1);\nborder-style:solid;\nborder-radius:14px 14px 14px 14px;\npadding:44px 32px 44px 32px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-stat4-col-fcc9fd6811dc802a49762467726c1cdc av_one_fifth  avia-builder-el-69  el_after_av_one_fifth  el_before_av_one_fifth  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5\">\n#top .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#e84a5f;\nfont-size:12px;\n}\nbody .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag{\nfont-size:12px;\n}\n.av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-stat4-lbl-23a9013b3e85079f316eb0f45ffeaab5 av-special-heading-h6 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-70  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h6 class='av-special-heading-tag '  itemprop=\"headline\"  >RETURN RATE<\/h6><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat4-line-cb67d4b9f9fd3dd9eabb5e32180cf9b0\">\n#top .hr.p634-stat4-line-cb67d4b9f9fd3dd9eabb5e32180cf9b0{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-stat4-line-cb67d4b9f9fd3dd9eabb5e32180cf9b0 .hr-inner{\nwidth:28px;\nborder-color:#e84a5f;\n}\n<\/style>\n<div  class='hr p634-stat4-line-cb67d4b9f9fd3dd9eabb5e32180cf9b0 hr-custom  avia-builder-el-71  el_after_av_heading  el_before_av_animated_numbers  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat4-a5107a0ec6809e7059f2fe4081d7b93f\">\n.avia-animated-number.p634-stat4-a5107a0ec6809e7059f2fe4081d7b93f .avia-animated-number-icon.avia-svg-icon svg:first-child{\nfill:#0a0a14;\nstroke:#0a0a14;\n}\n#top .avia-animated-number.p634-stat4-a5107a0ec6809e7059f2fe4081d7b93f .avia-animated-number-title{\nfont-size:64px;\ncolor:#0a0a14;\n}\n#top .avia-animated-number.p634-stat4-a5107a0ec6809e7059f2fe4081d7b93f .avia-animated-number-content{\nfont-size:13px;\ncolor:rgba(10,10,20,0.45);\n}\n<\/style>\n<div  class=\"avia-animated-number p634-stat4-a5107a0ec6809e7059f2fe4081d7b93f av-force-default-color avia_animate_when_visible  avia-builder-el-72  el_after_av_hr  avia-builder-el-last  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"0\" data-start_from=\"0\">0<\/span><\/strong><div class=\"avia-animated-number-content\"><p>First-run return rate<\/p>\n<\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat5-col-26ab386e28b729c0b42556ea25247e0f\">\n.flex_column.p634-stat5-col-26ab386e28b729c0b42556ea25247e0f{\nborder-width:1px;\nborder-color:rgba(10,10,20,0.1);\nborder-style:solid;\nborder-radius:14px 14px 14px 14px;\npadding:44px 32px 44px 32px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-stat5-col-26ab386e28b729c0b42556ea25247e0f av_one_fifth  avia-builder-el-73  el_after_av_one_fifth  avia-builder-el-last  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789\">\n#top .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#e84a5f;\nfont-size:12px;\n}\nbody .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag{\nfont-size:12px;\n}\n.av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-stat5-lbl-d20606ea6295b2cb1e7729b19745b789 av-special-heading-h6 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-74  el_before_av_hr  avia-builder-el-first  av-inherit-size'><h6 class='av-special-heading-tag '  itemprop=\"headline\"  >REORDER<\/h6><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat5-line-f0bec844a300401fe0ffb8afc4b09bf5\">\n#top .hr.p634-stat5-line-f0bec844a300401fe0ffb8afc4b09bf5{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-stat5-line-f0bec844a300401fe0ffb8afc4b09bf5 .hr-inner{\nwidth:28px;\nborder-color:#e84a5f;\n}\n<\/style>\n<div  class='hr p634-stat5-line-f0bec844a300401fe0ffb8afc4b09bf5 hr-custom  avia-builder-el-75  el_after_av_heading  el_before_av_animated_numbers  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-stat5-e01ed262e20c70cc34684d79763e9cfd\">\n.avia-animated-number.p634-stat5-e01ed262e20c70cc34684d79763e9cfd .avia-animated-number-icon.avia-svg-icon svg:first-child{\nfill:#0a0a14;\nstroke:#0a0a14;\n}\n#top .avia-animated-number.p634-stat5-e01ed262e20c70cc34684d79763e9cfd .avia-animated-number-title{\nfont-size:64px;\ncolor:#0a0a14;\n}\n#top .avia-animated-number.p634-stat5-e01ed262e20c70cc34684d79763e9cfd .avia-animated-number-content{\nfont-size:13px;\ncolor:rgba(10,10,20,0.45);\n}\n<\/style>\n<div  class=\"avia-animated-number p634-stat5-e01ed262e20c70cc34684d79763e9cfd av-force-default-color avia_animate_when_visible  avia-builder-el-76  el_after_av_hr  avia-builder-el-last  avia-color-font-custom \" data-timer=\"3000\"><strong class=\"heading avia-animated-number-title\"><span class=\"avia-single-number __av-single-number\" data-number_format=\"\" data-number=\"2\" data-start_from=\"0\">2<\/span><\/strong><div class=\"avia-animated-number-content\"><p>Above expected reorder volume<\/p>\n<\/div><\/div><\/p><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-s5-b10cde968586565ba8b4b03791e8630e\">\n.avia-section.p634-s5-b10cde968586565ba8b4b03791e8630e{\nbackground-color:#f7f7fa;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_6'  class='avia-section p634-s5-b10cde968586565ba8b4b03791e8630e main_color avia-section-large avia-no-border-styling  avia-builder-el-77  el_after_av_section  el_before_av_custom_layout  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-634'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-phases-hdr-13f6b69424f0eb5de7c3afaafb5e733f\">\n.flex_column.p634-phases-hdr-13f6b69424f0eb5de7c3afaafb5e733f{\npadding:0px 0px 44px 0px;\n}\n<\/style>\n<div  class='flex_column p634-phases-hdr-13f6b69424f0eb5de7c3afaafb5e733f av_one_full  avia-builder-el-78  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-animated-generic bottom-to-top  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-phases-lbl-649a5bc53ba6640440061fa6bd57cdc3\">\n#top .av_textblock_section.p634-phases-lbl-649a5bc53ba6640440061fa6bd57cdc3 .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-phases-lbl-649a5bc53ba6640440061fa6bd57cdc3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>HOW WE BUILT IT<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-phases-sp1-a95ed6b2cf1a8d7d7c4dd2efe48e81b6\">\n#top .hr.hr-invisible.p634-phases-sp1-a95ed6b2cf1a8d7d7c4dd2efe48e81b6{\nheight:18px;\n}\n<\/style>\n<div  class='hr p634-phases-sp1-a95ed6b2cf1a8d7d7c4dd2efe48e81b6 hr-invisible  avia-builder-el-80  el_after_av_textblock  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1\">\n#top .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag{\nfont-size:40px;\n}\n.av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .special-heading-inner-border{\nborder-color:#f7f7fa;\n}\n.av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag .heading-wrap:before{\nborder-color:#f7f7fa;\n}\nbody .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag .heading-wrap:after{\nborder-color:#f7f7fa;\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top #wrap_all .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag{\nfont-size:32px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 .av-special-heading-tag{\nfont-size:26px;\n}\n}\n<\/style>\n<div  class='av-special-heading p634-phases-h2-c08ff3361dc6697f024a0ba799b911d1 av-special-heading-h2 custom-color-heading  avia-builder-el-81  el_after_av_hr  avia-builder-el-last '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Three sprints. One brand that sells on sight.<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-eaa7a71d26257d1e00bffc81d1e5af0e\">\n.flex_column.p634-ph1-eaa7a71d26257d1e00bffc81d1e5af0e{\nborder-width:1px;\nborder-color:#d4d4e2;\nborder-style:solid;\nborder-radius:10px 10px 10px 10px;\npadding:32px 24px 32px 24px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-ph1-eaa7a71d26257d1e00bffc81d1e5af0e av_one_third  avia-builder-el-82  el_after_av_one_full  el_before_av_one_third  first av-break-at-tablet flex_column_div av-animated-generic left-to-right  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-lbl-50c619b9bc2f65df4d4da8d1b5f674d6\">\n#top .av_textblock_section.p634-ph1-lbl-50c619b9bc2f65df4d4da8d1b5f674d6 .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-ph1-lbl-50c619b9bc2f65df4d4da8d1b5f674d6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>PHASE 01 \u2014 DISCOVERY<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-sp1-d81ac99427f52f58887c53b0bb32927c\">\n#top .hr.hr-invisible.p634-ph1-sp1-d81ac99427f52f58887c53b0bb32927c{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph1-sp1-d81ac99427f52f58887c53b0bb32927c hr-invisible  avia-builder-el-84  el_after_av_textblock  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e\">\n#top .av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .av-special-heading-tag{\nfont-size:20px;\n}\n.av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n<\/style>\n<div  class='av-special-heading p634-ph1-title-3a9e4ca232e4fa8347a9a8e2fdabc38e av-special-heading-h4 custom-color-heading  avia-builder-el-85  el_after_av_hr  el_before_av_hr '><h4 class='av-special-heading-tag '  itemprop=\"headline\"  >Immerse<\/h4><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-sp2-eb81c80d0b9445c3d23945e22947cedf\">\n#top .hr.hr-invisible.p634-ph1-sp2-eb81c80d0b9445c3d23945e22947cedf{\nheight:12px;\n}\n<\/style>\n<div  class='hr p634-ph1-sp2-eb81c80d0b9445c3d23945e22947cedf hr-invisible  avia-builder-el-86  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-body-4b17c1f8d95a7649ea06576269b20443\">\n#top .av_textblock_section.p634-ph1-body-4b17c1f8d95a7649ea06576269b20443 .avia_textblock{\nfont-size:14px;\ncolor:rgba(10,10,20,0.52);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph1-body-4b17c1f8d95a7649ea06576269b20443 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>We mapped the competitive shelf \u2014 physical and digital \u2014 to understand why similar products were invisible and exactly what made buyers stop and look twice.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-sp3-7e8ba20933d0148685a19364a6001bef\">\n#top .hr.hr-invisible.p634-ph1-sp3-7e8ba20933d0148685a19364a6001bef{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph1-sp3-7e8ba20933d0148685a19364a6001bef hr-invisible  avia-builder-el-88  el_after_av_textblock  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-div-d0cc87ba8c9c4c6a4f6fd7966e06ba22\">\n#top .hr.p634-ph1-div-d0cc87ba8c9c4c6a4f6fd7966e06ba22{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-ph1-div-d0cc87ba8c9c4c6a4f6fd7966e06ba22 .hr-inner{\nwidth:100%;\nborder-color:#d4d4e2;\n}\n<\/style>\n<div  class='hr p634-ph1-div-d0cc87ba8c9c4c6a4f6fd7966e06ba22 hr-custom  avia-builder-el-89  el_after_av_hr  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph1-del-81eda91cad83b15254b21ebf9dec7d3a\">\n#top .av_textblock_section.p634-ph1-del-81eda91cad83b15254b21ebf9dec7d3a .avia_textblock{\nfont-size:11px;\ncolor:rgba(232,74,95,0.75);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph1-del-81eda91cad83b15254b21ebf9dec7d3a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>You receive: Shelf audit, buyer research, design brief<\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-be98ec998e6711621731025b8632228b\">\n.flex_column.p634-ph2-be98ec998e6711621731025b8632228b{\nborder-width:1px;\nborder-color:#e84a5f;\nborder-style:solid;\nborder-radius:10px 10px 10px 10px;\npadding:32px 24px 32px 24px;\nbackground-color:#fdf5f6;\n}\n<\/style>\n<div  class='flex_column p634-ph2-be98ec998e6711621731025b8632228b av_one_third  avia-builder-el-91  el_after_av_one_third  el_before_av_one_third  av-break-at-tablet flex_column_div av-animated-generic bottom-to-top  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-lbl-3ee79c61ca3749fcab892c9a303082e3\">\n#top .av_textblock_section.p634-ph2-lbl-3ee79c61ca3749fcab892c9a303082e3 .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-ph2-lbl-3ee79c61ca3749fcab892c9a303082e3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>PHASE 02 \u2014 DESIGN<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-sp1-d651195ac785cc303587af7191c26ca8\">\n#top .hr.hr-invisible.p634-ph2-sp1-d651195ac785cc303587af7191c26ca8{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph2-sp1-d651195ac785cc303587af7191c26ca8 hr-invisible  avia-builder-el-93  el_after_av_textblock  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a\">\n#top .av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .av-special-heading-tag{\nfont-size:20px;\n}\n.av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .special-heading-inner-border{\nborder-color:#fdf5f6;\n}\n.av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .av-special-heading-tag .heading-wrap:before{\nborder-color:#fdf5f6;\n}\nbody .av-special-heading.p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a .av-special-heading-tag .heading-wrap:after{\nborder-color:#fdf5f6;\n}\n<\/style>\n<div  class='av-special-heading p634-ph2-title-506d1f04ac43a2e25aa8f19d5c60470a av-special-heading-h4 custom-color-heading  avia-builder-el-94  el_after_av_hr  el_before_av_hr '><h4 class='av-special-heading-tag '  itemprop=\"headline\"  >Execute<\/h4><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-sp2-78405d84f11af19901270786da4a85e2\">\n#top .hr.hr-invisible.p634-ph2-sp2-78405d84f11af19901270786da4a85e2{\nheight:12px;\n}\n<\/style>\n<div  class='hr p634-ph2-sp2-78405d84f11af19901270786da4a85e2 hr-invisible  avia-builder-el-95  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-body-dba5213f2ac6d5137fde429da04defd0\">\n#top .av_textblock_section.p634-ph2-body-dba5213f2ac6d5137fde429da04defd0 .avia_textblock{\nfont-size:14px;\ncolor:rgba(10,10,20,0.52);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph2-body-dba5213f2ac6d5137fde429da04defd0 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>We designed the full system in six weeks \u2014 identity, packaging, e-commerce, and launch campaign \u2014 built to work as a single unified visual world.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-sp3-e402ab3c91540fc27c541c5b69b89ccc\">\n#top .hr.hr-invisible.p634-ph2-sp3-e402ab3c91540fc27c541c5b69b89ccc{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph2-sp3-e402ab3c91540fc27c541c5b69b89ccc hr-invisible  avia-builder-el-97  el_after_av_textblock  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-div-03e34735522aefff98b84ff4c48b7130\">\n#top .hr.p634-ph2-div-03e34735522aefff98b84ff4c48b7130{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-ph2-div-03e34735522aefff98b84ff4c48b7130 .hr-inner{\nwidth:100%;\nborder-color:rgba(232,74,95,0.22);\n}\n<\/style>\n<div  class='hr p634-ph2-div-03e34735522aefff98b84ff4c48b7130 hr-custom  avia-builder-el-98  el_after_av_hr  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph2-del-f8c0660496415d5c201a74a3a6feb45c\">\n#top .av_textblock_section.p634-ph2-del-f8c0660496415d5c201a74a3a6feb45c .avia_textblock{\nfont-size:11px;\ncolor:rgba(232,74,95,0.9);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph2-del-f8c0660496415d5c201a74a3a6feb45c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>You receive: Identity, packaging, e-commerce, campaign assets<\/p>\n<\/div><\/section><\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-5c41ba870927466acacb2c55392f01a9\">\n.flex_column.p634-ph3-5c41ba870927466acacb2c55392f01a9{\nborder-width:1px;\nborder-color:#d4d4e2;\nborder-style:solid;\nborder-radius:10px 10px 10px 10px;\npadding:32px 24px 32px 24px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column p634-ph3-5c41ba870927466acacb2c55392f01a9 av_one_third  avia-builder-el-100  el_after_av_one_third  avia-builder-el-last  av-break-at-tablet flex_column_div av-animated-generic right-to-left  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-lbl-cbe6013c87193810d577e7b9db1e4a60\">\n#top .av_textblock_section.p634-ph3-lbl-cbe6013c87193810d577e7b9db1e4a60 .avia_textblock{\nfont-size:10px;\ncolor:#e84a5f;\n}\n<\/style>\n<section  class='av_textblock_section p634-ph3-lbl-cbe6013c87193810d577e7b9db1e4a60 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>PHASE 03 \u2014 LAUNCH<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-sp1-b6baa1b4c8735788ac3511e5a36c5084\">\n#top .hr.hr-invisible.p634-ph3-sp1-b6baa1b4c8735788ac3511e5a36c5084{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph3-sp1-b6baa1b4c8735788ac3511e5a36c5084 hr-invisible  avia-builder-el-102  el_after_av_textblock  el_before_av_heading '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-title-01a4e61eae55e15851ef8db0ed100673\">\n#top .av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673{\nmargin:0px 0px 0px 0px;\npadding-bottom:0;\ncolor:#0a0a14;\n}\nbody .av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .av-special-heading-tag{\nfont-size:20px;\n}\n.av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .av-subheading{\nfont-size:15px;\n}\nbody .av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .av-special-heading-tag .heading-wrap:before{\nborder-color:#ffffff;\n}\nbody .av-special-heading.p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 .av-special-heading-tag .heading-wrap:after{\nborder-color:#ffffff;\n}\n<\/style>\n<div  class='av-special-heading p634-ph3-title-01a4e61eae55e15851ef8db0ed100673 av-special-heading-h4 custom-color-heading  avia-builder-el-103  el_after_av_hr  el_before_av_hr '><h4 class='av-special-heading-tag '  itemprop=\"headline\"  >Package<\/h4><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-sp2-9ccd1c00b78f83158a45119bbcc3330e\">\n#top .hr.hr-invisible.p634-ph3-sp2-9ccd1c00b78f83158a45119bbcc3330e{\nheight:12px;\n}\n<\/style>\n<div  class='hr p634-ph3-sp2-9ccd1c00b78f83158a45119bbcc3330e hr-invisible  avia-builder-el-104  el_after_av_heading  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-body-2ab50f096916827e96c471b825c35683\">\n#top .av_textblock_section.p634-ph3-body-2ab50f096916827e96c471b825c35683 .avia_textblock{\nfont-size:14px;\ncolor:rgba(10,10,20,0.52);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph3-body-2ab50f096916827e96c471b825c35683 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>We handed off every file Reverie needed to reorder packaging and run future campaigns in-house \u2014 no agency, no guesswork, no briefing from scratch.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-sp3-e5c7c00a9c223721c41726625d3050dc\">\n#top .hr.hr-invisible.p634-ph3-sp3-e5c7c00a9c223721c41726625d3050dc{\nheight:16px;\n}\n<\/style>\n<div  class='hr p634-ph3-sp3-e5c7c00a9c223721c41726625d3050dc hr-invisible  avia-builder-el-106  el_after_av_textblock  el_before_av_hr '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-div-199f5a7fb48b725e68c7b2dda73beab9\">\n#top .hr.p634-ph3-div-199f5a7fb48b725e68c7b2dda73beab9{\nmargin-top:0px;\nmargin-bottom:0px;\n}\n.hr.p634-ph3-div-199f5a7fb48b725e68c7b2dda73beab9 .hr-inner{\nwidth:100%;\nborder-color:#d4d4e2;\n}\n<\/style>\n<div  class='hr p634-ph3-div-199f5a7fb48b725e68c7b2dda73beab9 hr-custom  avia-builder-el-107  el_after_av_hr  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-thin'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-p634-ph3-del-3b36f2122e0bb5a7b35c16073e8537c6\">\n#top .av_textblock_section.p634-ph3-del-3b36f2122e0bb5a7b35c16073e8537c6 .avia_textblock{\nfont-size:11px;\ncolor:rgba(232,74,95,0.75);\n}\n<\/style>\n<section  class='av_textblock_section p634-ph3-del-3b36f2122e0bb5a7b35c16073e8537c6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p>You receive: Launch toolkit, brand guidelines, campaign templates<\/p>\n<\/div><\/section><\/p><\/div>\n\n[av_section color='custom' custom_bg='#f7f7fa' min_height='' padding='large' shadow='no-border-styling' bottom_border='no-border-styling' id='portfolio-other-works-light' src='' position='top left' repeat='no-repeat' attach='scroll' av_uid='av-5xcmsk']\n[av_one_full first min_height='' vertical_alignment='' space='' margin='0px' padding='0px,0px,52px,0px' border='' border_color='' radius='' background_color='' animation='bottom-to-top' av_uid='av-5ogtoc']\n[av_textblock size='11' font_color='custom' color='#e84a5f' align='center' av_uid='av-5hxtss']USE CASES[\/av_textblock]\n[av_hr height='14' class='invisible' av_uid='av-5fqf04']\n[av_heading tag='h2' padding='0' heading='More from the studio.' color='custom-color-heading' custom_font='#0a0a14' size='44' av-medium-font-size-title='34' av-small-font-size-title='28' align='center' seperator_color='#f7f7fa' style='' margin='0px,0px,0px,0px' av_uid='av-56hapw'][\/av_heading]\n[av_hr height='18' class='invisible' av_uid='av-4zqcks']\n[av_textblock size='16' font_color='custom' color='rgba(10,10,20,0.58)' align='center' av_uid='av-4y16f0']What we actually get hired to do.[\/av_textblock]\n[\/av_one_full]\n[\/av_section]\n\n[av_layout_row color='custom' background='bg_color' custom_bg='#f7f7fa' border='' border_color='' min_height='0' min_height_pc='25' mobile='av-flex-cells' mobile_breaking='av-break-at-tablet' av_uid='av-4nxavo']\n\n[av_cell_one_third vertical_align='top' padding='44px,36px,48px,36px' background='bg_color' background_color='#ffffff' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' link='' linktarget='' link_hover='' av_uid='av-4mhspo']\n\n[av_image src='https:\/\/digismarties.com\/wp-content\/uploads\/2026\/04\/usecase-brand-launch-light-1.svg' attachment='2266' attachment_size='full' src_dynamic='' copyright='' caption='' image_size='' styling='' box_shadow='none' box_shadow_width='10' box_shadow_color='' align='' font_size='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' link='' link_dynamic='' target='' animation='no-animation' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' hover='' blur_image='' grayscale_image='' fade_image='' appearance='' css_position='' css_position_location=',,,' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location=',,,' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location=',,,' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location=',,,' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location=',,,' av-mini-css_position_z_index='' transform_perspective='' transform_rotation=',,,' transform_scale=',,' transform_skew=',' transform_translate=',,' av-desktop-transform_perspective='' av-desktop-transform_rotation=',,,' av-desktop-transform_scale=',,' av-desktop-transform_skew=',' av-desktop-transform_translate=',,' av-medium-transform_perspective='' av-medium-transform_rotation=',,,' av-medium-transform_scale=',,' av-medium-transform_skew=',' av-medium-transform_translate=',,' av-small-transform_perspective='' av-small-transform_rotation=',,,' av-small-transform_scale=',,' av-small-transform_skew=',' av-small-transform_translate=',,' av-mini-transform_perspective='' av-mini-transform_rotation=',,,' av-mini-transform_scale=',,' av-mini-transform_skew=',' av-mini-transform_translate=',,' mask_overlay='' mask_overlay_shape='blob' mask_overlay_size='contain' mask_overlay_scale='100%' mask_overlay_position='center center' mask_overlay_repeat='no-repeat' mask_overlay_rotate='' mask_overlay_rad_shape='circle' mask_overlay_rad_position='center center' mask_overlay_opacity1='0' mask_overlay_opacity2='1' mask_overlay_opacity3='' title_attr='' alt_attr='' img_scrset='' lazy_loading='disabled' id='' custom_class='' template_class='' element_template='' one_element_template='' av_element_hidden_in_editor='0' av_uid='av-mp03xfap' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_hr height='20' class='invisible' av_uid='av-4emgv8']\n\n[av_textblock size='11' font_color='custom' color='#e84a5f' align='left' av_uid='av-47fsd8']\nBRAND LAUNCH\n[\/av_textblock]\n\n[av_hr height='14' 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